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Krea AI

by Krea AI, Inc. · 2022
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Subscription · Free plan with daily compute units. Paid plans provide monthly compute units and expanded access to image, video, 3D, lipsync, upscaling, LoRA training, workflow automation, and commercial licensing. Business and Enterprise plans are available for teams and organizations. Free plan Open source
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Krea AI

Krea AI is an AI creative suite designed for generating, editing, enhancing, and transforming visual content. Instead of focusing on only one type of generation, Krea brings image generation, video generation, image editing, upscaling, 3D creation, real time rendering, LoRA fine tuning, and creative workflows into one platform. Krea describes its product as a creative AI suite for images, videos, and 3D meshes, with more than 64 models and over 1,000 visual styles available across its tools.

Krea is designed for both beginners and professional creatives. Its interface is built around simple visual workflows, allowing users to describe what they want to create and then refine the result through different AI tools. Users can generate images from text prompts, work from reference images, transfer visual styles, and edit existing images. Krea’s image generation system also provides access to its proprietary Krea 2 model alongside other image models.

One of Krea’s notable features is real time generation. The platform allows users to interactively create visual results while changing prompts, compositions, and other controls. Krea says its real time image generation can produce results in less than 50 milliseconds for certain workflows, making the feature useful for rapid experimentation and visual ideation. Its real time tools are designed to give creators immediate feedback rather than requiring them to wait for every generation to finish.

Krea also provides a dedicated AI image editor. Users can start with an AI generated image or an existing visual reference and then make additional changes. This makes Krea useful for workflows where generation and editing need to happen together instead of moving between several different applications.

Image enhancement is another major part of the platform. Krea’s upscaling tools can enhance images to much higher resolutions, with the current platform advertising upscaling up to 22K resolution on applicable plans. The company positions this feature for improving photographs, restoring older images, enhancing portraits, and improving architectural or product visualizations.

Krea also supports AI video generation. Its video tools allow users to create video from text and images, with access to multiple video models. The platform currently offers models from different AI providers, giving creators a single environment in which they can experiment with different video-generation technologies. Pro users receive access to all video models according to Krea’s current pricing information.

For commercial and marketing teams, Krea provides tools for creating product imagery and advertising visuals. Its ecommerce workflow can generate product images from text descriptions or product references, create different product views, apply products to consistent human models, and turn still images into short videos. These capabilities can reduce the need for traditional product photography for certain creative concepts.

Krea also supports creative automation through its Nodes and Apps system. Users can build repeatable workflows by connecting different AI tools together. These workflows can be saved and shared as templates, which can be useful for agencies, teams, and creators who regularly perform the same type of visual production. Krea’s Pro plan includes workflow automation with Nodes and Apps as well as its AI powered Nodes Agent.

Another feature is LoRA fine tuning. Users can train models with their own images to create customized visual styles or concepts. The amount of training available depends on the subscription plan. Basic supports LoRA fine tuning with up to 50 images, while higher plans provide substantially larger training allowances.

Krea has also developed Krea 2, its own foundation image model. Krea describes Krea 2 as being built from scratch with an emphasis on aesthetics, creative control, style diversity, and visual direction. It includes a style transfer system that can use reference images and combine different visual styles.

The platform has expanded beyond individual creators to support businesses and enterprise teams. Its Business plan includes up to 50 seats, team collaboration, private Node Apps, user roles, permissions, and controls over model access. Enterprise customers can receive custom terms, priority support with service-level agreements, spending limits, Slack Connect, custom compute packages, and audit logs.

Krea has grown into a large creative AI platform. The company currently states that its tools are used by more than 30 million users across 191 countries. It also identifies organizations including Lego, Samsung, Nike, Microsoft, Shopify, Amazon Studios, and several creative agencies among organizations using or associated with the platform.

Overall, Krea AI is best suited to people who want a flexible creative workspace rather than a single-purpose image generator. Its combination of image generation, video creation, image editing, enhancement, 3D tools, model access, LoRA training, real time rendering, and workflow automation makes it suitable for designers, marketers, ecommerce teams, filmmakers, artists, architects, and other visual creators.

Pricing

Krea currently offers a Free plan with 100 compute units per day and access to Krea 2, real time models, and limited image, video, 3D, lipsync, upscaling, and LoRA features. No credit card is required for the free plan.

The Basic plan is listed at $9 per month on monthly billing and includes 5,000 compute units per month, a commercial license, full access to image, 3D, and lipsync models, selected video models, LoRA fine tuning with up to 50 images, and image upscaling up to 22K.

The Pro plan is $35 per month and includes 20,000 compute units, access to all video models, workflow automation through Nodes and Apps, and the AI powered Nodes Agent.

The Max plan is $105 per month with 60,000 compute units and expanded LoRA training, concurrency, relaxed generations, and compute discounts. Krea also offers Business and Enterprise plans for organizations.

Review

Krea AI is a versatile option for creators who need multiple generative AI tools in one workspace. Its combination of image generation, video, real time rendering, editing, upscaling, 3D, LoRA training, and workflow automation makes it useful for both experimentation and professional creative production.

Its main limitation is that advanced generation can consume compute units, and access to some models and features depends on the subscription tier. Users working heavily with video or high resolution generation may therefore need a paid plan. The large number of models and tools can also take some time to explore.

Key Features

  • AI image generation
  • Krea 2 image model
  • AI video generation
  • Image to video
  • Text to video
  • AI image editing
  • Real time image generation
  • Real time video
  • Image upscaling up to 22K
  • 3D generation
  • Lipsync generation
  • LoRA fine tuning
  • AI style transfer
  • Reference image generation
  • Multiple AI models
  • More than 1,000 visual styles
  • Nodes workflow automation
  • Nodes Agent
  • App Builder
  • Product image generation
  • Ecommerce creative tools
  • Creative asset management
  • Batch and workflow tools
  • Business collaboration
  • Enterprise controls

Pros & Cons

Pros

  • Wide range of creative AI tools in one platform
  • Image, video, 3D, and audio-related creative capabilities
  • Free plan available
  • Access to multiple AI models
  • Strong real time generation capabilities
  • Powerful image upscaling
  • LoRA fine tuning
  • Workflow automation
  • Useful ecommerce and product visualization tools
  • Commercial license available on paid plans
  • Business and Enterprise options
  • Suitable for both beginners and professional creatives

Cons

  • Advanced features require paid plans
  • Compute units can be consumed quickly by demanding generations
  • Some models are restricted by subscription level
  • Large number of tools and models can be overwhelming for new users
  • High-volume video generation can become expensive
  • Commercial licensing is not included with the free plan
  • Feature and model availability can change over time

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